User Interface Design for a Car Dealership Sales App.

Urban Science creates software solutions for dealerships that will capture sales, service, financial, and consumer data to better understand performance issues and identify opportunities for improvement. I partnered with them to design an app that will help dealers track their inventory, traffic, price, and sales. The concepts for these metrics are quite abstract, the goal is to not show progress, rather a snapshot of your overall performance. The concept of the vertical balance on the jellybean helps to clarify the metrics without confusing the dealer.